Kristin A.

Kristin A. has a diverse work experience in the product development and marketing field. Kristin is currently the VP/Head of Product at PopSockets, a role they started in 2023. Prior to this, they worked at Instant Brands from 2017 to 2023, where they held multiple roles including Vice President of Inventor and New Category Innovation and Vice President of International, Inventor and New Category Innovation. Kristin'sresponsibilities included leading and managing product innovation, development, and commercialization activities for several brands.

Before joining Instant Brands, Kristin worked at BRITA Group as the Director of Marketing Mavea North America from 2015 to 2016. During their time there, they directed and managed marketing activities for the company's three business units and collaborated with the German headquarters for the launch of a new water filtration technology platform.

From 2013 to 2015, Kristin served as the Director of Marketing and Brand Management at MCA Corporation, where they managed a portfolio of brands and oversaw marketing and product development efforts. Prior to that, they worked at Ignite USA as a Product Marketing Manager, overseeing the entire product life cycle for thermal beverageware and hydration products.

Kristin'searlier experience includes roles at Wilton Brands as a Product Manager for thermal beverageware and hydration products, and at Sears Holdings Corp. as a Designer for home brands.

Overall, Kristin has demonstrated expertise in product development, marketing, and brand management across various industries.

Kristin A. holds an Executive Certificate in Managing Product Design and Development from Northwestern University - Kellogg School of Management, which they obtained in 2017. Before that, they earned a Masters of Design from the University of Cincinnati between 2001 and 2003. Kristin'sundergraduate education was completed at Loyola University Chicago from 1997 to 2001, where they received a Bachelor of Arts degree in Visual Communications and Marketing.