John Watts is an experienced digital marketing strategist with a diverse background in various sectors, including automotive and real estate. Currently serving as the Automotive Digital Strategist at Potamkin Automotive Group since January 2020, John successfully manages internal and external projects while formulating effective paid social strategies. Previous roles include Digital Marketing Strategist at Lantower Residential, Regional Digital Strategy Manager at Lithia Motors, and Digital Strategy Director at Stanley Auto Group. John has consistently focused on enhancing customer engagement and driving business results through innovative digital strategies. Educational qualifications include a Graduate Certificate in Digital Marketing Strategy and Analysis from Southern Methodist University and further studies at The Art Institutes.
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