Emily PeGan has a diverse work experience in digital advertising and marketing. Emily currently holds the position of Paid Media Director at Power Digital Marketing since 2022. Prior to this, they worked at ROI·DNA as an Associate Director of Digital Advertising Services from 2021 to 2022. Emily also served as a Senior Manager of Digital Advertising Services at ROI·DNA from 2018 to 2021.
Emily has previous experience at DWA, where they worked as a Senior SEM Program Manager from 2017 to 2018 and as an SEM Program Manager from 2016 to 2017. Emily also worked at Dealer.com as an Advertising Performance Specialist from 2014 to 2016 and at TUI Travel PLC as a SEM Specialist from 2013 to 2014.
Emily'searlier roles include working as an Account Management Operations Analyst at TripAdvisor from 2011 to 2013, as a Search Engine Marketing Analyst at OneTime.com/Smarter Travel Media LLC from 2008 to 2011, and as an Executive Assistant/Marketing Associate at The THOR Group in 2008.
Emily's experience showcases their expertise in search marketing, digital advertising strategy, campaign management, and client relationship management. Emily has worked with various platforms including Google Ads, Microsoft Ads, Bing, GDN, and social media platforms. In their roles, they have consistently delivered successful results and achieved clients' goals.
Emily PeGan completed their Bachelor of Science degree in Business Administration, with a focus on Marketing, at California State University, Fresno from 2003 to 2007. Prior to that, they obtained their high school diploma from Mira Costa High School from 1999 to 2003. In addition to their formal education, Emily has obtained various certifications, including the Google Ads Video Certification, Google Adwords Certification (Display Advertising and Search Advertising), Google Ads Mobile, Google Analytics Individual Qualification, Google Shopping Ads Certification, ABM Certification: Foundations, Facebook Blueprint, and Marin Search Certification.
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