Sudha Sarin

Sudha is a seasoned communications professional with over two decades of experience in managing strategic communications for organisations. She is responsible for lead generation, opportunity creation,corporate communications, customer marketing, creative services and marketing operations at Power2SME. She recently left her role as Managing Director, Public Affairs–IPAN & Knowlton India to work independently with companies and entrepreneurs to lend them her learnings over the last 2 decades. Sudha has in the past held top management positions including as CEO at Good Relations India and COO/Senior Partner at Ketchum Sampark after merging her company Insight Communications in Dec 2006 with Sampark. Sudha has a Masters degree in English Literature from Miranda House College, Delhi University and a diploma in Marketing and Strategic Planning. She is also a core team member in setting up the Women in Business Forum and a mentor with the National Entrepreneurship Network (NEN) and has helped build many brands. She lectures at the Indian Institute of Mass Communication and the Amity School of Marketing.