Natalie Cunningham

Strategy Director at Powerplus Group

Natalie Cunningham is a Strategy Director at Powerplus Group, where they are responsible for the development and implementation of the International Strategy. Prior to that, they worked at IKEA Group as a Global/Head of Business Change, where they developed integrated marketing and loyalty management approaches for 28+ countries. Natalie also served as the UK & IE/Head of Market Intelligence and Senior Marketing Manager at IKEA, where they focused on consumer insight, market intelligence, and positioning IKEA as a first choice for home furnishings. Before joining IKEA, Natalie was a Senior Brand Manager and Project Manager at Asda, where they oversaw private label products, managed packaging and design projects, and participated in the ASDA Trading Graduate Programme.

Natalie Cunningham attended Alderman Derbyshire School from 1988 to 1993 and obtained GCSE's. Natalie then attended Clarendon College from 1993 to 1995, where they completed their A Levels. Natalie went on to study at Leeds Beckett University from 1995 to 1998 and received a BA Hons degree in Marketing. In 2006 to 2007, Natalie attended CIM | The Chartered Institute of Marketing, although the degree name and field of study are not specified. Natalie also obtained the "Implementing SAFe 4.0 with SPC4 Certification" from Scaled Agile in 2016.

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