Ted Rubin

Co-Founder at Prevailing Path

Ted Rubin has a diverse work experience that spans various roles and industries. In 2013, they founded The Rubin Organization: Return on Relationship, where they served as a Social Marketing Strategist, International Speaker, Business Advisor, and Author. Ted was engaged with companies such as Evergreen Trading, Tumplate/Peer.inc, The Coupon Bureau, Lucyd Bluetooth Eyewear, Clandestine Events, Impactica, and Gainbridge.

In 2022, Ted became a Strategic Relationship Consultant and Advisory Board Member at Evergreen Trading, a corporate trade and media investment agency. Ted provided unique solutions and delivered measurable results for clients looking to maximize the value of their assets and inventories.

In 2023, they joined BeenThereDoneThat as a Strategic Advisor. This marketing consultancy consists of a community of senior thinkers specializing in brand strategy, growth, sustainability, innovation, creative, design, and comms planning.

Ted also served as a Strategic Advisor for The Coupon Bureau, an industry-appointed non-profit open-market platform that connects stakeholders to the new Universal Positive Offer File. Ted helped mitigate coupon fraud, provide validation, and real-time redemption data.

Additionally, they were a Strategic Advisor for Impactica, an early-stage social enterprise aiming to be the Shopify for assistance programming.

Ted has also worked as an Advisor and Investor for Spaceback, an Advisor for Prevailing Path, and served on the Advisory Board for SheSpeaks Inc. Ted has authored books such as "How to Look People in the Eye Digitally" and co-authored "Return on Relationship."

Ted Rubin attended Cornell University from 1976 to 1980, where they earned a B.S. in Economics and Business with a focus on Marketing.

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