Diane Severson

Diane joined Primary Funding Corporation in 2012 as an office manager and later became their VP of HR and Administration. She is one of their founder’s daughters and grew up helping in the family business throughout her life in different capacities. Prior to joining her husband in the family business, Diane worked in B2B Marketing in the software and mobile manufacturing industry for 15 years. Diane graduated from Sonoma State University with a Bachelor’s degree in Business Administration.

She is very active in both of her children’s lives; participating on the Board of the PTA, Girl Scouts and Boy Scouts. Diane also loves traveling with her family, hiking with the family dog, playing tennis and has recently started mountain biking with Jason.