Katie Johnson

Senior Brand Manager, First Aid Beauty at Procter & Gamble

Katie Johnson is an accomplished Senior Brand Manager at Procter & Gamble, focusing on First Aid Beauty since March 2021. Katie leads the development and execution of multi-channel marketing campaigns, achieving an 11% growth in the Canadian market and nurturing key customer retail relationships across North America. Previously, Katie worked as a Senior Manager of Content and Production, enhancing creative strategies and managing micro-influencer campaigns. Earlier roles include Senior Brand Manager in Feminine Care, where strategic planning and budget management were paramount, and positions in digital content production with Kings Hammer and the Cincinnati Reds. Katie holds a Master's Degree in Digital Media Design from Harvard Extension School and a Bachelor of Fine Arts in Musical Theatre from Penn State University, alongside additional studies at Fenway Sports Management University.

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