Ron Suman

Ron Suman currently serves as the Logistics Chair for ProductCamp Austin, an inclusive (un)conference for product management and marketing professionals. Previously, Ron held various leadership roles at SXSW from October 1999 to October 2021, including Director of Strategy & Insights, where the focus was on crafting customer journeys and maximizing ROI through audience segmentation and actionable business metrics. As Director of Marketing, Ron developed a strategic marketing plan based on customer feedback and led the transition to marketing automation. In the role of Global Head of Sales & Operations, Ron oversaw product development and quality assurance, implementing go-to-market strategies and conducting profitability audits. Ron Suman earned a Bachelor of Business Administration from Texas Tech University and a Data Analytics certificate from General Assembly.