Laura Francis has a strong background in marketing and communications. Laura worked as a Senior Marketing Manager at Professional Bull Riders, LLC from January 2016 to the present. In this role, they were responsible for driving live event marketing and ticketing revenue. Laura designed and implemented marketing plans for 10+ PBR events annually, including media planning, community promotions, and sustaining third-party partnerships.
Prior to that, Laura worked as a Marketing Communications Manager at Belimed, Inc. from March 2007 to May 2009. Laura spearheaded the company's comprehensive communication strategy and annual marketing budget. Laura led the development of communications collateral, such as literature, advertisements, direct mail, and website content, ensuring consistent messaging and branding.
Earlier in their career, Laura served as a Marketing Communications Specialist at Hill Rom from February 2005 to February 2007. Laura collaborated with product managers to execute integrated marketing and communication initiatives. Laura was responsible for drafting the company newsletter, creating product literature, website content, advertisements, tradeshow exhibits, and video projects.
Overall, Laura has a demonstrated expertise in marketing and communications with experience in driving revenue, developing comprehensive strategies, and ensuring consistent branding.
Laura Francis attended Marshall University from 1996 to 2000, where they pursued a Bachelor of Arts degree. Laura'smajor was Public Relations, and they also completed a minor in Political Science.
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