Lars van der Veen

Lars van der Veen is a seasoned professional with extensive experience in financial and strategic consulting. Currently a Partner and Principal at Impulse since July 2021, Lars focuses on assisting innovative tech companies. Prior to this role, Lars served as an Advisor at Profile Car & Tyreservice since September 2007 and held positions at YES Corporate Finance as Associate and Analyst from September 2017 to July 2021, where expertise in corporate finance and mergers & acquisitions was developed. Lars also worked as a Market Analyst at De Zilveren Rijder in 2016 and founded Shaqle from 2013 to 2015. Academically, Lars holds a Master of Science in Financial Management from Nyenrode Business University, a Master of Science in Marketing from the University of Groningen, and a Bachelor of Science in Business Administration from the same institution, alongside secondary education in Economics and Society from OSG Piter Jelles.