Alejandro Vega Rosales

Alejandro Vega Rosales is a seasoned marketing specialist with extensive experience in digital marketing and project management. Currently serving as an Especialista en Marketing e Información Comercial at Promperu since December 2017, Alejandro is responsible for the administration and optimization of the digital ecosystem for the Exportation Directorate, contributing to the digital transformation of customer service channels. Prior to this role, Alejandro worked as a Social Media Manager at HERSIL S.A., where responsibilities included developing and executing a digital marketing strategy and managing the creation of an e-commerce project. Alejandro's career at Promperu began in 2010, covering various roles in digital media management for tourism. Alejandro holds a specialization in marketing from IE Business School and is pursuing a Master's in Marketing Management at CENTRUM PUCP. Additional educational achievements include degrees in Advertising and Communications from recognized institutions in Peru.