Matthew Demchuk, M.A. is an experienced professional in the sports and athletics sector, currently serving as Account Manager for Premium Service at MLSE and Sponsorship Manager for Prospects by Sports Illustrated. Matthew also holds the position of Sales Manager at High Performance Hoops, overseeing sponsorship development. As a participant in the NBA Future Sales Stars Program, Matthew enhances skills and industry connections. Previous roles include Vice President of Projects at GSMC Sport Consulting Group and Operations Lead at Athlete Technology Group, where responsibilities encompassed project management, community engagement, and NIL campaign management. Matthew's academic background includes a Master’s degree in Sport, Athletics and Administration from Gonzaga University and a Bachelor's degree from the University of Toronto.
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