Chris Farmer, MBA, is an accomplished marketing and market intelligence professional with over 30 years of experience across various industries. Currently serving as Regional Director of Market Intelligence at PulteGroup since April 2005, Chris has been instrumental in developing and implementing market research analytics and strategies for key markets in Greater Chicago, Northern Indiana, and Ohio. Prior roles include Area Vice President of Strategic Marketing in Florida, where Chris led market valuation and research for multiple MSAs, and Director of Strategic Marketing for the Midwest Area. Earlier career highlights include positions as Global Product Manager at Bushnell Performance Optics, Senior Product Manager at Jarden Consumer Solutions, Senior Account Executive at FleishmanHillard, and Senior Brand Manager at ConAgra Foods. Chris holds a Bachelor of Science in Marketing from Boston College and an MBA from the University of Missouri-Kansas City.
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