Shashvat Shukla

Shashvat Shukla is a seasoned professional in strategic marketing and brand management with a comprehensive career spanning over a decade. Currently serving as Strategy Associate Manager at Purpose since July 2021, Shashvat previously held roles as Senior Strategist at DDB Mudra Group, where leadership of strategic initiatives for 7UP was key. Prior experience includes Planning Supervisor at Cheil India, contributing to Samsung's competitive strategies, and Senior Marketing Manager at DY Works, overseeing brand strategy and ethnographic research for notable consumer brands. Earlier roles also include Deputy Manager in Marketing at Hero MotoCorp, along with internships at Titan Industries Limited and Publicis Capital Pvt Ltd. Shashvat holds a PGDM in Communications from MICA and a BBA from Symbiosis International University.