Michael Palmer

Michael Palmer is an accomplished professional driver and instructor with extensive experience in automotive event demonstrations and technical showcases, currently serving as Event Lead for the Central Region at Put On The Brakes Inc. Since 2014, Michael has been involved in various capacities, including professional driving and vehicle demonstration for companies like EventLink LLC and Subaru, focusing on high-speed vehicle exercises and technology comparisons. Michael has a strong background in marketing and event management, having contributed to significant marketing initiatives for the Midwestern Council of Sports Car Clubs. With an MBA and a solid foundation in business management, Michael's expertise extends to leadership roles within motorsport organizations, enhancing communication and financial strategies.