Chris Su

Business Insights Analyst at QsrSoft

Chris Su is a data analyst with extensive experience in marketing and product data analysis. Chris started their career in 2012 as a Senior Database Marketing Analyst at The Lacek Group, where they led campaigns and promotions with $10M in revenue, provided SQL analytical and database support, and delivered insightful reporting to a non-technical client audience. From 2015 to 2020, they worked as a Marketing Data Analyst at Deluxe Corporation, where they led all marketing data analytics and operations, developed an industry-leading SQL data model for B2B marketing attribution, and provided granular and actionable campaign analysis. In 2020, they joined Amwell as a Product Data Analyst, where they led all product data analytics and operations, analyzed key business metrics, identified opportunities to drive user engagement and customer satisfaction, and developed a business standard for measuring success in telehealth video calls and device uptime usage. In 2022, they worked at Navy Federal Credit Union as a Marketing Analyst, where they served as a central reporting liaison on the marketing team for the mortgage business unit, developed Tableau dashboards and backend SQL queries, and executed marketing campaigns using Pega campaign tool. As of 2023, Chris Su will be working at QsrSoft as a Business Insights Analyst.

Chris Su earned a Bachelor of Science degree at the University of California, Berkeley. Later, they went on to pursue their MBA at the University of Minnesota. The exact start and end years for each program is unclear.

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