Sonia Mercielle Nsiyabnze is an experienced digital media analyst currently employed at Quebecor since October 2020, with a strong background in web analytics gathered from previous roles at LE CHÂTEAU and Yellow Pages / Pages Jaunes. Expertise includes the presentation of e-commerce reports, performance analysis of digital campaigns, and monitoring of KPIs using tools such as Google Analytics and SEM Rush. Additional experience spans administrative and marketing coordination roles at various organizations, supported by a solid educational foundation comprising an MSc. in E-commerce from HEC Montréal and degrees in management and economics from universities in France and Cameroon.
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