Zara Masson

Zara Masson is an accomplished Senior Digital Marketing Manager at Quiz Clothing, with a career spanning over a decade in various marketing roles. At Quiz Clothing, Zara has successfully managed digital strategy and operations focused on achieving traffic and revenue KPIs, specializing in SEO, digital advertising, email marketing, and affiliate marketing. Prior experience includes serving as Digital Marketing Coordinator at Arnold Clark, where organizational efforts contributed to winning the Automotive Management Retailer of the Year Award multiple times, and as Marketing Coordinator at 360CRM Ltd, managing comprehensive marketing activities for an NHS appointment reminder service. Earlier in the career, Zara gained initial experience as a PR Intern at Axis Media Group. Educationally, Zara holds an MSc in Marketing from Glasgow Caledonian University and a BA (Hons) in Psychology from the University of Stirling.