Billy Lawler is an experienced Product Marketing Manager currently working at RaiseRight since May 2022, following nearly a decade at Alfred Music in various marketing roles. At Alfred Music, Billy developed impactful marketing campaigns and communication strategies for the SmartMusic SaaS application, significantly enhancing user engagement and optimizing content for music educators. Previous roles included Social & Digital Marketing Specialist, where Billy achieved notable increases in website traffic and social media engagement, and Senior Sales & Marketing Coordinator, managing a diverse portfolio of projects. Billy also possesses a strong background in personal branding as a singer/songwriter, having managed all aspects of a personal business in music. Educational qualifications include a Bachelor of Arts in Music Industry Studies from California State University, Northridge, and an Associate of Arts in Jazz Studies from American River College.
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