Michael Barb

Michael Barb is an experienced professional in marketing analysis and operations, currently serving as a Senior Marketing Analyst at Rapid Finance since July 2022, after a tenure in the same role at Ally from April 2019 to July 2022. Prior to these positions, Michael worked as a Quantitative Analyst at Bank of America, contributing to marketing and corporate affairs through extensive data analysis, including a significant project that analyzed the impact of process changes on customer call volumes. Michael's background also includes roles such as Operations Project Consultant at Bank of America Merrill Lynch, where the focus was on improving reporting metrics for treasury applications, and Operations Research Analyst at Bank of America, where critical insights into customer mailings were developed. Michael holds an MBA from Wake Forest University and a B.S. in Mechanical Engineering from Georgia Institute of Technology. Additionally, Michael has a military background as a Naval Flight Officer in the US Navy from 2002 to 2010.