Rob Sanders

Director, Digital Experience & Commerce at RDA

Rob Sanders is an experienced digital strategist and consultant currently serving as the Director of Digital Experience and Commerce Platform Solutions at RDA since March 2023. Sanders is also a member of Partnership Leaders since August 2022 and previously held technology consultant roles at Elevate Digital and Carters Inc. from July 2022 to March 2023. Prior to this, Sanders spent two decades at Americaneagle.com, where duties included managing strategic alliances and leading various successful projects as a Digital Strategist and Senior Product Manager. Sanders has a proven track record of overseeing significant projects, driving revenue growth, and implementing technology solutions across various industries. Academic credentials include a Bachelor of Science in Sport Management and Business Administration from the University of Tennessee, Knoxville.

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