Leigh Admirand

Leigh Admirand's work experience includes a variety of roles in the market research industry. Leigh began their career in 1992 as a Director of Market Research and Senior Consultant at The Strategis Group. Leigh then moved on to roles such as Manager of Business Planning and Market Analysis at Lockheed Martin Telecommunications and Director of Research at Vantage International.

In 1999, Leigh became a Principal in Business Strategy and Marketing at Global Accelerator/54th Street Partners. Leigh then joined Ipsos in 2000 as a Vice President, where they managed a custom research business and served as a key account manager for clients such as Intel and AT&T.

Leigh's next role was at GfK in 2007, where they served as a Global Key Account Manager. Leigh then joined Vision Critical as a Senior Vice President, where they established and managed a successful custom research/insight community Tech/Telecom business. Leigh exceeded revenue goals every year and managed a team of 12 researchers and account managers.

Leigh then worked at Market Strategies International as a Senior Vice President before joining Reach3 Insights in 2018. At Reach3 Insights, they initially served as a Senior Vice President and Founding Partner before being promoted to Executive Vice President and Founding Partner.

Throughout their career, Leigh has demonstrated expertise in business strategy, market analysis, and client management in the market research industry.

Leigh Admirand pursued their bachelor's degree in Economics and Art History at Middlebury College from 1983 to 1987. Leigh then went on to complete their master's degree in Economics at the University of California, Santa Cruz, which they attended from 1990 to 1992.