Jason Roussos

Jason Roussos has extensive experience in the digital strategy and e-commerce industry. Jason is currently serving as the Chief Strategy Officer (CSO) at Reap Commerce, where they run the company's digital vision and strategic services team. Jason'sresponsibilities include overseeing Reap's technology, attribution services, testing, and AI and business intelligence programs. Jason also ensures that client service teams implement best practices across various channels.

Prior to joining Reap Commerce, Jason founded and served as the CEO of Talaria Digital, a company that offers fractional CMO and CTO consulting services. In November 2022, Talaria Digital merged with Reap Commerce. Jason's role involved helping businesses accelerate growth in the competitive e-commerce environment through strategy and execution.

Before Talaria Digital, Jason worked at Adlucent as the Senior Vice President Strategy. Jason was responsible for managing the company's digital vision and strategic services team, including technology, attribution services, testing, and AI and business intelligence programs. Additionally, they oversaw new business development and managed Adlucent's Amazon, Programmatic, and Social channels.

Jason also founded Directional Cue, a company that was later acquired by Adlucent. As the Founder and CEO, they led the company's growth, ultimately achieving significant revenue growth within a year. Directional Cue provided solutions to brands for managing multiple sales channels, including Amazon marketplace management, logistics, supply chain, and customer service.

Earlier in their career, Jason co-founded Living Direct, where they served as the Chief Marketing Officer. Jason was responsible for all aspects of marketing, e-commerce, merchandising, and web development for the company, which was subsequently acquired by Build.com / Ferguson Enterprises.

Additionally, Jason has held positions such as Agilone Change Advisory Board Member at AgilOne, Vice President E-Commerce at Vitamin Research Products, LLC / Castanea Parters, and Advisory board member - Demandware Ecommerce at Salesforce Commerce Cloud.

Jason began their career as a Business Analyst at Texas Mutual Insurance Company.

Overall, Jason Roussos brings a wealth of experience and expertise in digital strategy, e-commerce, and business development to their current role as Chief Strategy Officer at Reap Commerce.

Jason Roussos completed their Bachelor of Arts degree in Government at The University of Texas at Austin from 1992 to 1996. Jason then pursued their Masters degree in the M.B.A. Program specializing in Health Services Administration at the W. P. Carey School of Business at Arizona State University from 1997 to 1999.