Christopher Shepard is an accomplished professional with extensive experience in Category Insights and Product Management, currently serving as the Sr. Manager of Category Insights at Red Gold since October 2016. In this role, Christopher leads the Category Insights department, providing vital business intelligence to support sales, marketing, and product management initiatives. Previous roles at Red Gold include Product Manager and Assistant Product Manager, where skills in product marketing, portfolio management, and new product development were honed. Prior to Red Gold, Christopher gained valuable experience at Marsh Supermarkets, serving in various capacities including Assistant Category Manager, Supply Chain Analyst, Store Manager, and Co-Manager, where insights into retail dynamics and operational effectiveness were developed. Academic credentials include a Bachelor of Science in Marketing from Indiana Wesleyan University and specialized training in Private Label through the PLMA Executive Education Program, along with certification as a Food Safety Manager.
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