Pardis Ghorbani

VP Customer and Brand Shared Services at REI

Pardis Ghorbani is a seasoned marketing executive with extensive experience at REI since May 2005, currently serving as Vice President of Marketing and Creative Services. Ghorbani has held multiple leadership roles within the organization, including Interim Vice President of Marketing and Divisional Vice President of Brand Lab and Creative Shared Services, overseeing comprehensive marketing functions such as project management, technology solutions, content acquisition, and creative execution for REI’s marketing initiatives. Previously, Pardis served as Vice President of Operations at Printing Control, where operational leadership resulted in increased efficiency and productivity across various departments. Ghorbani's educational background includes studies at California State University, Fullerton, and Orange Coast College.

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