Françoise Barnaud

Françoise Barnaud has extensive experience in strategic marketing, currently serving as Strategic Marketing Manager at RELX since April 2008, focusing on various markets including Lawyer, Corporate, CPA, Public Sector, Academic, and Notary. Responsibilities include managing strategic plans, launching online products and SaaS solutions, conducting in-depth market analyses, and overseeing marketing communications. Previous roles include Product Manager at Virgin Group, where Françoise implemented purchasing strategies and developed marketing tactics for literature and human sciences, and Head of Production at Payot & Rivages / Actes Sud Group, leading a team and optimizing production costs. Françoise holds a degree in Marketing/Marketing Management from NEOMA Business School.