Dan Fletcher

Dan has been in the Market Research industry for eight years, most recently at Lucid he served as Executive Director of Customer Success, focused on the enablement of new verticals into the business. He also held roles responsible for operationally scaling the Services business, managing Global Key Accounts, and building out the offshore team in Gurgaon, India. While at Lucid, Dan had a front-row seat to watch how the move to programmatic sampling shifted the landscape for fraudulent behavior in the industry. He learned how important it was to remain aggressive in fighting fraud through constant iteration and the addition of new technologies and services.