James Herrera is a seasoned professional in user experience design with extensive experience across various industries. Currently serving as VP of User Experience at Resolute Digital since November 2021, James previously held leadership roles, including Director of Experience Strategy at AMP Agency and Executive Director of User Experience at MXM. Notable contributions include leading UX efforts for Faraday Future's mobile app and defining global experience strategies for diverse clients such as Wellmark Blue Cross Blue Shield and Johnson & Johnson. With a career spanning over two decades, James has developed and managed user experience practices at organizations like Publicis & Hal Riney, Organic, and The Designory, demonstrating a strong focus on user-centered design and strategic planning.
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