Jo Wilkinson

Jo Wilkinson has a diverse work experience in various marketing and brand management roles. Jo is currently the Head of Insights, Innovation & Marketing at Reynolds Catering Supplies Ltd. Prior to this, they served as the Head of Communications and Insight at Westland Horticulture Ltd, where they led marketing strategies, managed communications across the portfolio, and conducted qualitative and quantitative research. Jo also worked as a Senior Marketing Manager at the same company, overseeing brand management, integrated communications, packaging design, and trade marketing. Jo was previously a Group Brand Manager at Weetabix, responsible for developing and implementing strategic marketing plans for multiple brands. Jo also served as a Senior Marketing Manager at BGL Group, where they focused on the Compare The Market brand. Jo'sexperience also includes working as a Consultant at Sterling Rice Group, where they managed multiple accounts and projects for FMCG food clients. Jo began their career as a Brand Manager at Muller Dairy and Assistant Brand Manager at Yardley of London.

Jo Wilkinson attended the University of Gloucestershire from 1992 to 1996, where they studied Business Studies with Leisure Management. Jo also attended Aylestone, although the specific dates and details of their education there are unknown.