Katja Dörr

Katja Doppelbauer is an experienced Online Marketing and eCommerce Manager currently at Yaasa, responsible for webshop management, conversion rate optimization, and digital marketing campaign support. Prior to this role, Katja held multiple positions at ALDI SÜD, including Product Manager for Digital Presence and eCommerce, where leadership of international teams through a global transformation program was key. Additional experience includes roles at Hofer KG in online marketing and business analysis, as well as project management at CMM Werbe- und Positionierungsagentur. Katja holds a Master of Arts in International Marketing and a Bachelor of Arts in International Marketing & Sales Management, complemented by various internships and early career roles in marketing and administrative support.