Merje Niinepuu-Rannamets

Merje Niinepuu-Rannamets is the CEO and Co-founder at Riidla since December 2023, leading the development of innovative projects such as BlueHat, a demand forecasting tool for apparel retailers, and an online marketplace for unique upcycled items. Prior to this role, Merje served as the Head of Product Design and Development at AS FIFAA, where responsibilities included designing and managing product development processes, and as a Custom Made Cycling Clothes Graphic Designer at moomoo, focusing on product design and 3D design technologies. Merje holds a Master's degree in Design and Technology Futures from Tallinn University of Technology and a Bachelor's degree in Fiber, Textile and Weaving Arts from Pallas University of Applied Sciences.