Daan van der Lugt is an experienced digital marketing professional currently serving as the Head of Digital Marketing at Rituals since September 2013. Formerly, Daan undertook a world trip while engaging in freelance projects from September 2012 to June 2013 and worked as an Online Marketing Consultant at Netprofiler from January 2012 to August 2012. Daan also held the position of Managing Partner at Vindingryk B.V. from February 2008 to January 2012, and worked at Google from October 2005 to November 2007 as both an Associate Account Coordinator and Associate Account Strategist. Daan holds a Master of Arts degree in Literature from Utrecht University, obtained in 2004.