Pooja Bal

VP, Global Strategy & Advisory at Robosoft Technologies

Pooja strikes a perfect balance of academics and application with experience in management education and business transformation of several clients across industries. She has deep experience in digital strategy design and implementation, change management, operating model and structure redesign, business process optimization, and customer experience management. At Robosoft, she has the unique task of driving change not only among the clients but internally as well. Some of the industries she has worked in include Banking, IT, Real Estate, Manufacturing, Media, Healthcare, and Government.

In the past, Pooja has worked with IBM as Sr. Advisory Consultant - Strategy and Interactive Experience (iX) Practice and also with consulting companies such as Upohan and Nihilent Technologies. She has delivered complex multicultural transformation programs that helped clients across the globe digitally reinvent their businesses. A project led by Pooja at Banking Association South Africa is a case study at WITS Business School, South Africa. Pooja is a certified Balanced Scorecard Practitioner and was visiting faculty for management development programs conducted by Tata Management Training Center (TMTC). She is also invited by various B-schools to conduct lectures in the area of Strategic Management. Pooja is a keen student of Systems Thinking and Indian Classical Music. She is an art connoisseur and strives to bring art into daily human life.

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