Ana Lima

Ana Lima is an accomplished Executive Editor at Editora Rocco since 2019, with a robust background in editorial leadership spanning over two decades. Previous roles include consultoría at Editora Planeta do Brasil and Editor Executivo at Grupo Editorial Record Ltda., where Ana managed the acquisition and editing of over 700 titles, contributing to multiple bestsellers and winners of the National Book Award. Ana's expertise extends to rights negotiation and project management within children’s and young adults' categories. Educational qualifications include an MBA in Marketing from FGV and ongoing postgraduate studies in Neuroscience at Pontifícia Universidade Católica do Rio Grande do Sul, complemented by various specialized courses in creative strategy and guerrilla marketing.