Sacha Sedriks

Sacha Sedriks is a seasoned software engineer currently working at Rocket Travel, Inc., a Booking Holdings Company since May 2021. Prior experience includes an intensive training as a full stack web developer at Thinkful, and a notable tenure at BBC spanning a decade. At BBC, Sacha held various roles including Head of UX in BBC R&D, facilitating strategic innovation, and Product Design Manager in the BBC User Experience & Design department. Additionally, Sacha contributed as a lead user experience designer for BBC Radio & Music, and gained freelance experience as an interaction designer/developer for high-profile clients. Earlier career highlights include positions at AKQA and R/GA as Art Director and Senior Interaction Designer, respectively, and a role as Interface Designer at Razorfish. Educational background includes a Bachelor of Arts from Middlebury College and a Post-Baccalaureate in New Genres from San Francisco Art Institute.