Brandon Howell

Director Of Website Optimization at ROI Revolution, Inc.

Brandon Howell has a diverse work experience in various roles and industries. Brandon started their career in 2003 as a Web Developer at Rawls Collaborative, where they designed and built websites for clients. In 2004, they joined MarketSmart Interactive as an Interactive Technology Analyst, managing comprehensive SEO campaigns and performing usability analysis.

In 2007, Brandon joined AirClean Systems, initially as a Web Designer, where they were responsible for creating and maintaining digital marketing assets. Brandon was later promoted to Marketing Manager and then to VP/Technical Director, gaining experience in managing processes, people, and various aspects of business administration.

Since 2015, Brandon has been working at ROI Revolution, Inc. Brandon started as a Service Lead for Search Engine Optimization (SEO) and played a crucial role in creating and growing the agency's SEO service. Brandon subsequently became Service Lead for Website Optimization (SEO & CRO), where they expanded their responsibilities to include Conversion Rate Optimization (CRO) and managed the team's product, process, and people.

Overall, Brandon Howell has a strong background in website optimization, search engine optimization, digital marketing, and business administration.

Brandon Howell attended the University of North Carolina at Chapel Hill from 2018 to 2019, where they completed a MERN Full-Stack Web Development Bootcamp and focused on Web Development. Prior to that, from 2000 to 2004, they studied at Appalachian State University, earning a Bachelor of Science degree in Communication with a focus on Advertising. Additionally, in December 2020, they obtained a certification as an AB Tasty User Expert from AB Tasty.

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