Peter Serra has extensive work experience in the sales and operations departments of various companies in the retail and hospitality industry. Peter started their career at Villeroy & Boch as a trainee and held various management positions until 1997. From 2005 to 2009, they worked as an Exportleiter at Thun spa. In 2009, they joined Rosenthal GmbH as the Head of International Sales for the Hotel and Restaurant Service division. In 2010, they became the Head of Retail Operations at Rosenthal GmbH. From 2014, they held the position of Director of National Sales for the Hotel and Restaurant Service division at Rosenthal GmbH. In the same year, they also became the Sales and Marketing Director at Arzberg Porzellan GmbH, which is part of the Rosenthal-Sambonet Group. Peter's work experience demonstrates their expertise in sales, operations, and management within the retail and hospitality industry.
Peter Serra pursued their education in a chronological manner. Between 1981 and 1985, they attended the Liceo Italiano E. Fermi in Madrid, where they completed their Maturità degree in Liceo Scientifico. Following this, from 1986 to 1989, Peter attended the University of Southampton, where they obtained a BSc degree in Economics & Business Economics.
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