Sara Sayed

Sara Sayed is a seasoned marketing professional with extensive experience in digital marketing and communications. As the Digital Marketing Director at Rouya Consultancy since July 2023, Sara previously held the role of Marketing and Communications Manager for Fenty Beauty - Fenty Skin at Kendo Brands, Inc., where key responsibilities included managing communication budgets, influencer collaborations, and launching Fenty Skin in the ME region. Prior to that, Sara worked as a Regional Marketing Specialist and Event Manager at LUSH Fresh Handmade Cosmetics, coordinating successful trade marketing and event initiatives across the MENA region. Sara's career began as a Digital Media Executive at Havas Worldwide and has included various internships, highlighting a strong foundation in both marketing strategy and digital content creation. Educational qualifications include a Bachelor of Business Administration in Marketing Communication from the American University in Dubai, a Digital Marketing Associate's degree from Shaw Academy, and a Diploma in Negotiation Mastery from Harvard Business School Online.