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MacKenzie Smith

Social Media Manager at S.W. Basics

MacKenzie Smith is a multifaceted professional in the culinary and media industries, serving as the Founder of Grilled Cheese Social since May 2010, where expertise spans recipe development, writing, food styling, photography, editing, and social media management. MacKenzie has generated significant online engagement through SEO strategies, achieving over 700 click-throughs and 280,000 monthly hits, and has been featured on platforms such as CBS's The Couch and Saveur.com. With roles including Food Stylist for Bimbo Bakeries USA and First Watch Restaurants, Executive Chef at Black Dolphin Inn, and Wisconsin Cheese Spokesperson for the Wisconsin Milk Marketing Board, MacKenzie excels in creating engaging culinary content. As a Freelance Food Writer and Editorial Assistant for Saveur Magazine, MacKenzie contributes original recipes and articles while managing social media for S.W. Basics and other outlets. MacKenzie holds an MA from Teachers College, Columbia University and a BS from Florida State University.

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