Ignacio Gabriel Rojas Rojas

Ignacio Gabriel Rojas Rojas is a seasoned professional with extensive experience in customer experience management and innovation, currently serving as Subgerente Gestión Experiencia con Rentabilidad at Salcobrand since October 2020, where responsibilities include leading the customer experience management model and driving NPS goals. Rojas has a strong academic background, holding an MBA in International Business Management from Universidad Tecnica Federico Santa Maria, along with various certifications in customer experience and agile methodologies. Previous roles include significant positions at Telefónica, where Rojas managed quality improvement projects, redesigned customer processes, and led strategic initiatives. In addition to corporate roles, Rojas contributes to academia as an MBA academic at Universidad del Desarrollo, teaching agile organizations and digital innovation methodologies.