Giovanna Ferrero

Giovanna Ferrero has extensive experience in digital marketing and strategy. Giovanna has held positions such as Head of Brand & Digital Marketing at Salone del Mobile.Milano, where they focused on curating engaging content strategies and optimizing media investments. Giovanna has also worked as a Strategy Director at KIWI, where they shaped the strategic direction of the agency and oversaw communication projects. Additionally, they have worked as a Social Media & Data Analytics Director at VMLY&R, where they crafted and executed digital strategies to enhance consumer brand experiences. Throughout their career, Giovanna has also authored a book on digital marketing strategy and worked as a Professor and Scientific Coordinator at 24 Ore Business School ed Eventi.

Giovanna Ferrero's education history includes a Master's degree in Big Data & Business Analytics from 24ORE Business School (2018-2019). Prior to that, they completed a Master's degree in Marketing and Communication Management (Tutoring assignment) (2017-2018), a Master's degree in Digital Marketing and Communication - Advanced Program (2015-2016), and a Master's degree in Marketing e Comunicazione Digitale (2014-2015), all from 24ORE Business School. Giovanna also earned a Master's degree in E-Learning with a focus on Marketing and Digital Communication from 24ORE Business School (2013-2014) and a Master's degree in Informazione Multimediale e Giornalismo Economico (2012-2013) from 24ORE Business School. Giovanna received a Bachelor's degree summa cum laude in Political Science and International Relations / Finance and Political journalism from Università degli Studi di Genova (2005-2009). Giovanna holds a Diploma from Liceo Classico Andrea D'Oria, Genova (2001-2005). Additionally, they received training in Flauto traverso from Conservatorio di Musica N.Paganini, Genova (1998-2003) and in Batteria from Scuola di musica Music Line, Genova (2002-2005).