Caritina Caballero Barranco

Country manager at SamyRoad

Caritina Caballero Barranco has worked in a variety of roles since 2008. Caritina began their career as a Sales Assistant at Hermès in 2008. In 2010, they moved to Abba Hotels, where they held the role of Front Desk Receptionist. Caritina then returned to Abba Hotels in 2012 as a Summer Trainee. In 2013, they became a Community Manager at Grupo KENDAL. In 2014, they joined SamyRoad as Country Manager, and later took on the roles of Head of Customer Success and Brand Strategist. As Head of Customer Success, they were responsible for designing and developing branded content and influencer marketing, developing strategic and creative proposals and budgets, and ensuring the flawless execution of each campaign. As Brand Strategist, they were responsible for influencer marketing and branded content, developing proposals, and planning budgets for 360° campaigns.

Caritina Caballero Barranco has a comprehensive education history. From 2013 to 2014, they attended CEF Centro de Estudios Financieros and obtained a Máster Universitario en Tributación/Asesoría Fiscal with a note media of 9. In 2013, they attended Educate formación e-learning and completed a Curso Community Manager en la Web 2.0. From 2009 to 2013, they attended Universidad Pontificia Comillas and obtained a Universidad Pontificia Comillas- ICADE. E2 with a diploma in Competencias Comunicativas and Estudios en Lenguas Extranjeras.

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