Kristina Petrakieva

Kristina Petrakieva is an accomplished Digital Marketing Manager at Sandoz since January 2017, where responsibilities include driving digital transformation and supporting the execution of digital initiatives. Previously, Kristina held various roles such as Marketing Specialist and Coordinator, focusing on brand management and trade marketing for non-prescribing drugs and OTC products. Earlier experience includes a trainee position at Philip Morris International, a Junior HR Associate role at Talent Hunter, and a Marketing Assistant role at Actavis plc. Kristina holds a Master's degree in Brand Management and Communication from the University of National and World Economy, along with a Bachelor's degree in Marketing and Strategic Planning from the same institution. Education also includes a third qualification degree in Trade Management from the National Trade High School.