Alison Voorhees

Senior Vice President Director Of Marketing at Santa Cruz County Bank

Alison Voorhees, CFMP, currently serves as Senior Vice President Director of Marketing at Santa Cruz County Bank since November 2024. Previously, Alison held the position of Vice President, Marketing Strategy Manager at Capital City Bank Group, Inc. from April 2007 to November 2024, overseeing advertising, branding, and strategic marketing initiatives across multiple divisions. Earlier experiences include Development and Events Coordinator for Orlando Ballet, where Alison managed fundraising campaigns and donor relations, and Sales & Marketing Assistant at Ben Nye Company, providing support in communications and customer service. Alison's career commenced at Florida State University as a Marketing/Public Relations Specialist, contributing to the fine and performing arts festival's marketing strategies and fundraising efforts. Alison holds an M.A. in Global Communications from the University of Southern California and an MSc in Global Media and Communications from The London School of Economics and Political Science, along with a B.A. in Communications and English from Florida State University.

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