Scott Reina

Scott Reina currently serves as the Director of Consumer Insights at Santander Bank, N.A., where a collaborative culture is fostered to merge analytics with creativity, contributing significantly to strategic decision-making. With a history of impactful roles at CVS Health, Publix Super Markets, Cox Communications, and Walt Disney World, Scott has consistently excelled in building business partnerships and leading research initiatives. Highlights include receiving the CVS Health Front Store Merchandising Award for exemplary work and successfully managing substantial research budgets to enhance team efficiency and reporting capabilities. Scott holds an MBA from Florida State University, adding a robust academic foundation to a successful career in consumer insights.