Britta Skriver is an experienced marketing professional currently serving as the Marketing Manager for Denmark and the Public, Health Care & Life Science sector in the Nordics at SAS Institute A/S since January 2011. Throughout this tenure, Britta has been integral to the development and execution of Nordic marketing plans focused on AI and analytics, as well as leading marketing campaigns in advanced analytics for various sectors. Previous roles include Marketing Manager at Sirius IT/Visma and Corporate Marketing Manager at NNIT A/S, where responsibilities spanned marketing strategy, team leadership, and the implementation of key marketing initiatives. Britta also contributed as a Guest Professor at Copenhagen Business School and has a solid foundation in macroeconomics and international business management from the University of Copenhagen and Copenhagen Business School, respectively. Additionally, Britta is a volunteer in the Business Relations team for TEDxFrederiksberg.
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