Begoña Laviña Soriano is an experienced professional in marketing and fundraising, currently serving as the Dirección de Marketing y Fundraising at Save the Children México since February 2020. Previously, Begoña held multiple roles at Greenpeace from June 2013 to February 2020, including Fundraising Director, Supporter Journey Unit Head, Fundraising Co-ordinator, and F2F Manager, focusing on donor retention strategies and fundraising program improvements. Additional experience includes serving as F2F Team Leader at España for UNHCR, and Project Administration at Roura&cevasa. Begoña began a commitment to social causes as a volunteer at TECHO-Chile and holds a Corporate Responsibility Manager Program degree from IE Business School and a Licenciada in Sociology from Universidad Complutense de Madrid.
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