Sophie Hodak is an experienced online marketing professional with a career spanning several roles and companies. Currently serving as Teamleider, Online strateeg, and Online marketeer at Scherp Online since May 2016, Sophie specializes in enhancing online visibility and searchability for clients across various industries through techniques such as SEO, SEA, content marketing, social media marketing, CRO, inbound marketing, and marketing automation using HubSpot. Prior to this, Sophie held the position of Webshop Manager at 2Balou from October 2014 to May 2016, overseeing the creation and management of the webshop along with marketing and PR activities. Early in the career, Sophie worked as an Affiliate marketeer and an Afstudeerstagiaire at Happy Idiots, contributing to campaign management and strengthening partner relations. Sophie's foundational experience includes a marketing internship at HBVM, where involvement included writing marketing plans and organizing events. Educationally, Sophie completed a Havo diploma at SG Augustinianum and furthered studies at Fontys Hogeschool Eindhoven and Avans University of Applied Sciences.
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