Tina Hoover

VP Licensing at Scientific Games

Tina Hoover serves as the Vice President of Licensing at Scientific Games, responsible for directing third-party license work, negotiating deals, managing the licensing budget P&L, overseeing licensor relations, and identifying new brands for licensing. Previously, Tina held the position of Vice President of Brand Licensing at Light & Wonder, where oversight of third-party brand licensing and collaboration with various business units was a primary focus. Tina also led marketing for the MONOPOLY Millionaires' Club, the largest lottery game launch in the U.S. Prior experience includes roles as Vice President of Marketing & Customer Development at BrainRush, Vice President of Social Media & Interactivity at Endemol USA, and various production management roles. Tina began their career in marketing at Wink Communications and Goodby, Silverstein & Partners. Education includes a BA in Mass Communications from the University of California, Berkeley, and an MA in Media Psychology & Social Change from Fielding Graduate University.

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